Many use Velcro® incorrectly to identify all hook and loop fasteners. It has become a proprietary eponym, much like what Kleenex is to facial tissues, Chapstick is to lip balm, and Band Aid is to bandages. Velcro® is often mistaken as the actual name of all hook and pile systems. In reality, it's just one of many brands that manufacture and sell hook and loop tape, fasteners, and stripshttp://www.quwinvelcro.com/hook-and-loop/